BUT GACO – IUT du Littoral Côte d'Opale

BUT GACO SAINT-OMER
Gestion Administrative et Commerciale des Organisations

Are you looking for a course that combines management, marketing and versatility?

✅ I want to work in support roles (HR, communications, logistics).

✅ Je suis intéressé(e) par le marketing et le commerce.

✅ I want to work in the cultural, arts, sports or tourism sector.

🌟A versatile course:

Marketing, sales, communications, management… Gain the skills that employers are looking for.

💻 A deep dive into the digital world:

E-commerce, social media, start-up creation… Train for the jobs of tomorrow.

🏆Des débouchés variés :

Retail, business development, entrepreneurship… Become a professional in business and management.

🌍An international outlook:

Master English and get ready to work in a globalised environment.

3 routes

🏪

Management Commercial et Marketing Multicanal (MCMM)

Devenez expert(e) en marketing et commerce ! Ce parcours, accessible dès la 2ème année, vous forme au marketing digital et omnicanal, ainsi qu’au développement des affaires. Idéal pour celles et ceux qui veulent travailler dans le commerce, la vente ou le marketing.

✨Key skills

Implement omnichannel and digital marketing.
To drive business development, from prospecting to customer retention.

Targeted professions

Commercial(e), Assistant(e) commercial(e) ou marketing, Responsable de point de vente.

📃

Support Functions Management (MDFS)

Spécialisez-vous dans la gestion des fonctions internes des organisations ! Ce parcours, accessible dès la 2ème année, vous forme à piloter les services de RH, communication, comptabilité et logistique. Idéal pour celles et ceux qui veulent travailler dans les services administratifs et supports des entreprises.

✨Key skills

Help steer the organisation’s HR strategy.
Develop a consultative approach with stakeholders.

Targeted professions

Administrative Manager, HR, Communications or Logistics Assistant, Payroll Manager.

🤝

Management des Activités Culturelles, Artistiques, Sportives ou de Tourisme (MACAST)

Specialise in the management of cultural, artistic, sporting or tourism activities! This course, available from the first year, trains you to develop organisations and organise events in these thriving sectors. Ideal for those who want to work in tourism, culture or sport.

✨Key skills